Futureshop Partners with "Repro Booster" for EC Site Speed Optimization
Futureshop Inc. announced that it has begun integrating the site speed optimization tool "Repro Booster," developed by Repro Inc., into its SaaS-based e-commerce site building platform "futureshop." Through this partnership, merchants using "futureshop" and "futureshop omni-channel" can now leverage "Repro Booster for futureshop" to significantly improve website display speeds.
"Repro Booster" requires only a single tag to be installed, making it possible to deploy without the need for engineers or additional development resources. It uses patented click prediction and prefetching technology to cache pages that users are likely to visit next and automatically converts images to next-generation formats like WebP and AVIF to enhance site loading speed.
The tool also offers A/B testing to visualize the impact of implementation. In actual use cases, sites implementing Repro Booster reported an average 30.5% improvement in LCP (Largest Contentful Paint), a key Core Web Vitals SEO metric.
"futureshop" by Futureshop allows EC managers to freely customize site design and update content while offering features to promote customer loyalty. Additionally, "futureshop omni-channel" enables seamless integration of customer data from both physical and online stores, facilitating more effective digital marketing strategies.
Founded in 2010, Futureshop Inc. is headquartered in Kita-ku, Osaka City, and provides e-commerce support services and platform development and operations for merchants.
source : https://www.xpley.com/ja/news/news256